TURNER was contracted with Visit Cheyenne on project work for Cheyenne’s Frontier Days for the last five years and became the agency of record for all domestic media relations for the charming Western town in 2014. While Frontier Days is their signature event, Cheyenne was looking to expand their tourism reach to other times throughout the year. Through a dedicated PR campaign that highlighted Cheyenne’s rich Western culture and proximity to outdoor recreation, the town has been featured in Yahoo! Travel, AAA Via, Cowboys & Indians, Elevation Outdoors, Sunset, The Travel Channel, and more.